SaaS & Technology
Achieve growth with performance marketing solutions that move at the pace of technology.
Healthcare & Medtech
Accelerate your digital transformation journey to facilitate commercial effectiveness.
Business Services
Enable your people and partners with growth-focused tools and services.
Education
Control the applicant funnel and propel your institution into the digital future.
Other Considered Purchase B2B
Innovate your marketing investment and demonstrate real returns.
B2C
Build customer profiles, orchestrate data, and automate a customer experience that drives growth.

Author Library

Tom Solarek

Blog

Jul 21, 2023

Analytics Ecosystem|Customer Data Platform Implementation|Data Strategy & Design|Technology Architecture & Design

BlueConic: Digital Data Ingestion

Blog

May 26, 2023

Audience Intelligence|Journey Mapping|MarTech Optimization|Technology & Data Architecture

Adobe Experience Platform Real-Time CDP: Digital Data Ingestion

Blog

May 19, 2023

Customer lifecycle|Customer Marketing|Journey Mapping|Product Strategy

How to Choose Between AJO, Marketo, and Adobe Campaign

Blog

Mar 22, 2023

Campaign Strategy Development|Journey Mapping|Product Strategy

Accelerate Your Customer Journey Orchestration with Adobe Journey Optimizer

Blog

Feb 20, 2023

Customer lifecycle|Experience Design|Journey Mapping|MarTech Optimization

Breaking Down Technical and Organizational Silos with Adobe Journey Optimizer

Blog

Jan 20, 2023

Campaign Performance|Journey Mapping|MarTech Optimization|Product Strategy

Journey Orchestration: 6 Ways Adobe Journey Optimizer Helps Your Company