JOIN US ON TUESDAY, APRIL 30TH, 1:30PM EST
How to Create an Experience Engine with AI & Dynamic Content
Discover how AI and dynamic content can power a personalized campaign experience engine. This webinar will delve into creating dynamic content with AI and using it to deliver a more customized customer journey. For this webinar specifically we’ll highlight how to apply this to SFMC.
What You'll Learn in this Webinar
Rev Up Your Marketing Engine With An Experience Blueprint
Learning how to design an experience blueprint to rev-up your marketing engine involves a combination of technical knowledge, creative thinking, and attention to user experience. We’ll walk you through how to approach the process in this 45-minute webinar.
Create Dynamic Content With Help From AI
AI offers a wide range of capabilities for creating dynamic content based on customer segments, behavioral data, and more. By leveraging AI-powered tools and algorithms, organizations can deliver highly personalized and engaging experiences to their audience, ultimately driving better results and satisfaction.
Drive Customer Loyalty With Personalized Experiences
Building and delivering a personalized customer experience involves understanding your customers’ needs, preferences, and behaviors, and then tailoring your products, services, and interactions accordingly. We’ll walk you through less common ways to add personalization to your customers’ journey.
Meet Your Webinar Hosts
Cathy Grendus
VP of Marketing Strategy & Planning at SHIFT
Devin Bendig
Strategist & SFMC Architect at SHIFT