Pre-recorded Content: Email Isn’t Dead

In this session we’ll prove—backed by data and real-world engagements—that email remains the highest-ROI, lowest-CAC growth lever for companies facing long sales cycles, tight regulations, or thin margins. We’ll show how to transform your current email templates into dynamic, interactive, AI-driven inbox experiences.

By Hannah Wilson

Published on 16 May, 2025

Written By Hannah Wilson

Hannah Wilson is currently the GTM Marketing Manager at Shift Paradigm. With over 5 years of hands-on experience, Hannah has cultivated a diverse skill set that extends across the marketing spectrum. From crafting content to implementing data-driven strategies in tools like Marketo, Salesloft, and Drift, she has consistently delivered results for Shift Paradigm. In and out of the office, Hannah embodies the spirit of a modern marketing professional, combining industry expertise with a commitment to continuous learning and growth. When's she's not at work, you can find her binging TV shows at a record pace.
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