Sustainable Growth Starts With a Revenue Engine That Runs On Clarity, Not Chaos

RevOps is not a trend, it’s the foundation for modern business growth.

Companies with a dedicated Revenue Operations (RevOps) function see a 71% higher stock performance (vs. organizations that don’t.)

Forrester

Without RevOps

With RevOps

Does your RevOps engine need a tune-up?

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Our strategic RevOps execution transforms ‘on-paper’ potential into real market growth performance.

Shift’s RevOps expertise breaks down barriers by aligning sales, marketing, and customer success teams around a unified strategy.

Our strategic RevOps execution transforms ‘on-paper’ potential into real market growth performance.

Shift’s RevOps expertise breaks down barriers by aligning sales, marketing, and customer success teams around a unified strategy.

RevOps Accelerates Predictable Revenue Results

We implement modern B2B operating models that optimize processes, improve data transparency, and foster collaboration—creating an efficient, customer-centric revenue engine that drives predictable, sustainable revenue growth.

Companies that bring sales and marketing teams together see an increase in revenue of 208% from their marketing efforts.*

*Salesforce

RevOps = revenue increase

Optimized

Reactive

90%
Customer
Data

40%
Lead
Management

Sales
Enablement
Platform

35%
Marketing
Automation

20%
Analytics

Sign up to receive a complimentary RevOps Diagnostic:

an inspection of your current revenue operations tooling and processes.

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Shift RevOps Capabilities

GTM & Strategy Alignment

Go-to-market strategy design (ABM, PLG, demand gen)
KPI frameworks and planning
360° audience intelligence & ICP development
Segmentation strategy & TAM analysis
Customer research & insight gathering
Org design, role clarity, and marketing operating model development

Business Process Optimization

Marketing, sales, and CS process optimization
Campaign and content operations optimization
Lead management, MQL and AQL conversion optimization
Handoff rules & SLAs

Tech Strategy & Implementation

Tech stack architecture and vendor selection
MAP, CRM, and CDP implementation & integration
Custom integrations & API development
MAP deliverability and IP warming

Sales Enablement

Change management for tech adoption
Change impact and planning audits
Stakeholder alignment & sponsorship planning
Role-based enablement plans
Transformation and RFP planning & advisory

Data, Governance, & Insights

Tech stack architecture and vendor selection
MAP, CRM, and CDP implementation & integration
Custom integrations & API development

Advanced Automation

Data architecture, orchestration, and governance
ROI & performance analytics
Forecasting & pipeline intelligence
Compliance management

Transformation Management

Data architecture, orchestration, and governance
ROI & performance analytics
Forecasting & pipeline intelligence
Compliance management

Moving the needle with enterprise organizations

Our Enterprise Tech and Data Partnerships

Meet the world’s first Marketing Digital Employee: Mary

Powered by advanced AI, Mary works alongside your team to eliminate the executional bottlenecks that slow campaigns down.

What Mary can do today:

List uploads: Clean, standardize, and enrich data across 50+ languages before syncing it into your CRM or MAP
Lead routing: Go beyond brittle rules with AI reasoning models that learn, adapt, and explain every decision
Campaign execution: Build campaigns from Asana tickets, and manage replies
Data quality & enrichment: Screen, match, and update records automatically

Why it matters:

With Mary, marketing orgs achieve elastic scalability: launch up to 3× more programs without adding headcount
Mary works 24/7, providing consistent execution and freeing teams to spend more time on high-impact work

Mary isn’t just automation; she’s an intelligent, adaptable team member who enhances your marketing operations.

Let’s connect on how we can get Mary to work for you.

Connect Now →

Insights

Change Management

Navigating Change: How to Keep Your Best Ideas Alive When Everything Else is Shifting

AI Enablement

Experience Without Friction: An AI Blueprint for Omnichannel Mastery

Marketing Operations

Strategic AI in Marketing Operations

Evident Scientific

Navigating Change: How to Keep Your Best Ideas Alive When Everything Else is Shifting

Resmed

Experience Without Friction: An AI Blueprint for Omnichannel Mastery

McKesson

Strategic AI in Marketing Operations

Let’s discuss how Shift can transform your revenue operations to drive predictable growth, operational efficiency, and revenue alignment across your entire organization.

We’re here to build more than strategy—we’re here to unlock the revenue potential that will define the next chapter of your company’s growth.