INSIGHTS

Elevate Your Strategy

Insights & Essential Resources for Modern Marketers

Authors

  • alan
  • Art Golk
  • Arturo Mendiola
  • Beth Corby
  • Cathy Grendus
  • Christina Kori
  • Christina Mastrocola
  • Drew Nowacoski
  • Elizabeth Ross
  • Erica Sante
  • Hannah Wilson
  • Isaac Ferreira
  • Jessica Koth
  • John Shelton
  • Jonathan Foley
  • Karen Leibowitz
  • Kathryn Barrett
  • Kim Allen
  • Maggie Biernacki
  • Mike Knight
  • Natsha Ness
  • Rick Craig
  • Scott MacGregor
  • Shawna Lachmansingh
  • Shift Paradigm
  • Stefana Simmons

Category

  • - Insights Press
  • AI
  • Analytics Ecosystem
  • Attribution
  • Audience Intelligence
  • Brand Strategy
  • Business Intelligence
  • Campaign Performance
  • Campaign Strategy Development
  • Change Management
  • Competitive Intelligence
  • Compliance & Deliverability
  • Compliance & Governance
  • Copywriting & Messaging
  • Creative Design & Development
  • Customer Data Platform Implementation
  • Customer Experiences
  • Customer lifecycle
  • Customer Marketing
  • Customer Relationship Management
  • Data Science & Modeling
  • Data Strategy & Design
  • Deliverability
  • Digital Asset Creation
  • Digital Media
  • Digital Transformation Roadmap
  • Email Marketing
  • Experience Design
  • Go-to-Market Strategy Development
  • GTM Strategy & Research
  • Journey Mapping
  • Lead Management
  • Marketing Automation Platforms
  • Marketing Performance Management
  • Marketo
  • MarTech Optimization
  • Messaging & Positioning
  • Needs & Gap Analysis
  • None
  • Objectives & KPIs
  • Organizational Design
  • Platform Migration & Implementation
  • Process & Workflow Design
  • Product Strategy
  • Recruiting & Hiring
  • Reporting & Dashboards
  • Revenue Operations
  • ROI
  • Sales Enablement
  • Salesforce
  • Segmentation & Prioritization
  • Shift Case Studies
  • Shift Insights
  • Shift News
  • Technology & Data Architecture
  • Technology Architecture & Design
  • Technology Rollouts
  • Technology Strategy
  • Testing & Optimization
  • UX Design

Content Type

  • Blog
  • Article
  • Whitepaper
  • Guide
  • Infographic
  • Podcast
  • Video
  • Press

Filter

Capability

  • - Insights Press
  • AI
  • Analytics Ecosystem
  • Attribution
  • Audience Intelligence
  • Brand Strategy
  • Business Intelligence
  • Campaign Performance
  • Campaign Strategy Development
  • Change Management
  • Competitive Intelligence
  • Compliance & Deliverability
  • Compliance & Governance
  • Copywriting & Messaging
  • Creative Design & Development
  • Customer Data Platform Implementation
  • Customer Experiences
  • Customer lifecycle
  • Customer Marketing
  • Customer Relationship Management
  • Data Science & Modeling
  • Data Strategy & Design
  • Deliverability
  • Digital Asset Creation
  • Digital Media
  • Digital Transformation Roadmap
  • Email Marketing
  • Experience Design
  • Go-to-Market Strategy Development
  • GTM Strategy & Research
  • Journey Mapping
  • Lead Management
  • Marketing Automation Platforms
  • Marketing Performance Management
  • Marketo
  • MarTech Optimization
  • Messaging & Positioning
  • Needs & Gap Analysis
  • None
  • Objectives & KPIs
  • Organizational Design
  • Platform Migration & Implementation
  • Process & Workflow Design
  • Product Strategy
  • Recruiting & Hiring
  • Reporting & Dashboards
  • Revenue Operations
  • ROI
  • Sales Enablement
  • Salesforce
  • Segmentation & Prioritization
  • Shift Case Studies
  • Shift Insights
  • Shift News
  • Technology & Data Architecture
  • Technology Architecture & Design
  • Technology Rollouts
  • Technology Strategy
  • Testing & Optimization
  • UX Design

Type

  • Blog
  • Article
  • Whitepaper
  • Whitepaper-Ungated
  • Guide
  • Guide-Ungated
  • Infographic
  • Podcast
  • Video
  • Press

Infographic

[Infographic] Is your Customer Experience (CX) working with you or against you?

Read More
Press

CEO Of Shift Paradigm Liz Ross Shares Why Organizations Need to Spend Less on AI Technology and More on Strategy

Read More
Blog

Braze Data Platform Unveils a Maturing Vision for Customer Engagement

Read More
Article

We Didn’t Waste Our Money Preparing For The Cookie Apocalypse

Read More
Article

How Lead Scoring Can Supercharge Your Pipeline

Read More
Article

Making the Case for Adobe Edge Delivery: How Marketing, Content, and IT Can Work Better Together

Read More
Article

Working Towards Loyalty

Read More
Article

Marketo Engage 2024 Enhancements: Unlock the Power of Innovation

Read More
Article

Adobe AEM Edge Delivery Services: A Game Changer for Rapid Digital Experience Implementation

Read More