Our Technology Partners

Architecting Digital Excellence Through Strategic Technology Alliances

Our deep technical expertise centers on building modern, AI-powered MarTech ecosystems. We partner exclusively with enterprise-grade platforms that accelerate digital transformation and unlock measurable business growth.

As an Adobe Gold Partner with 4,000+ implementations, we don’t just deploy Adobe solutions—we architect intelligent ecosystems that unify data, content, and commerce.

Our team brings deep expertise across the entire Adobe stack, specializing in advanced personalization, AI-driven automation, and end-to-end customer journey orchestration.

Solution Expertise:

Adobe Campaign Platforms
  • Marketo Engage
  • Journey Optimizer
  • Campaign
Adobe Data Platforms
  • Marketo Measure (Bizible)
  • Customer Journey Analytics
  • Real-Time CDP
  • Target
  • Analytics

 

Adobe Experience Platforms (DXP)
  • Experience Manager Sites (CMS)
  • Experience Manager Assets (DAM)
  • Commerce (Magento)
  • Sensei AI
  • Launch (TMS)

Project Showcase


Bringing Global Commerce into Focus: Digital Transformation Magnifies Evident Scientific’s Revenue by $20M Annually Through Adobe EDS and Commerce.
Beth Corby
Meet Beth, our on-staff Adobe Marketo Engage Champion

With 90+ certifications and a 4.77 AppExchange rating, we’re not just Salesforce implementers—we’re growth architects.

Connecting customers across marketing, sales, and service touchpoints. From AgentForce to advanced revenue intelligence, we ensure every Salesforce solution drives measurable business outcomes.

Solution Expertise:

Marketing
  • Next-gen Marketing Cloud
  • Cross-channel Marketing
  • B2B Marketing Automation
  • Customer Data Platform
  • Personalization
  • Marketing Analytics
  • Marketing AI
Sales
  • Sales Force Automation
  • Sales AI
  • Sales Performance Management
  • Revenue Lifecycle Management
Service
  • Customer Service Management
  • Self-Service
  • Digital Engagement
  • Service Analytics
  • Customer Service AI
  • Contact Center
Experience
  • Websites & Custom Apps
  • Seamless Digital Experiences

Project Showcase


National Bank in Canada

Banking on Engagement - AI-Powered Email Automation Strengthens Customer Loyalty With Salesforce Marketing Cloud.
Aarzoo Kothari
Meet Aarzoo, our on-staff Salesforce Marketing
Cloud Champion 

Shift Paradigm partners with Braze to orchestrate human-centered engagement at a massive scale.

In an era where real-time relevance defines customer loyalty, we leverage Braze’s AI-native platform to create dynamic, cross-channel experiences that respond instantly to customer behavior. From predictive audiences to Canvas journey orchestration, we’re pioneering the next generation of intelligent customer engagement.

Solution Expertise:

Canvas Journey Building & Optimization

Predictive Audiences & Segmentation

Cross-Channel Orchestration

Real-Time Personalization

Liquid Dynamic Content

Currents Data Streaming

Project Showcase


Blending Innovation with Strategy: How a Braze Platform Migration and Loyalty Integration Energized Smoothie King's Customer Engagement Engine

Shift Paradigm partners with Optimizely to activate AI-powered digital experiences and personalization at scale.

As a Silver Partner with SaaS CMS and PaaS CMS certifications, we leverage Optimizely’s unified platform to orchestrate content, commerce, and intelligence solutions that adapt to every customer interaction in real-time. From headless architecture to omnichannel personalization, we combine sophisticated experimentation, personalization, and content management to create customer journeys with no dead-ends. 

Solution Expertise:

Content & Experience Management
  • Content Management System (CMS)
  • Digital Asset Management (DAM)
  • Commerce
Experimentation & Optimization
  • Web Experimentation
  • Feature Experimentation
  • Personalization
Intelligence & Insights
  • Analytics
  • Data Platform

Project Showcase


National Home Warranty Services Provider

Creating a simple portal so users can access precious warranty information quickly and with ease through the power of Optimizely.

Why Our Partnerships Matter

Beyond Implementation:
Strategic Technology Leadership

Our partnership approach goes deeper than technical proficiency. We serve as your strategic technology advisor, ensuring every platform investment delivers compounding value:

01

Unified Architecture: We design interconnected MarTech ecosystems where every platform amplifies the others

02

AI-First Strategy: Leveraging native AI capabilities across all platforms to automate, predict, and optimize

03

Continuous Innovation: Regular platform assessments and optimization to capture new capabilities as they emerge

04

Business Alignment: Every technical decision maps directly to growth objectives and measurable KPIs

Ready to Unlock
Your Platform’s Full Potential?

Whether you’re evaluating new technologies, optimizing existing investments, or architecting your next-generation MarTech, our certified experts are ready to elevate your stack.

Skip the quadrant. You don’t need magic to find
the fit-for-purpose
platform.

Sign up for a complimentary DXP/CMS selection assessment.

A no-cost, no-obligation, high-impact assessment where SH/FT’s enterprise platform experts cut through analyst hype to find your perfect CMS/DXP match.

Get your free MAP fit finder evaluation.

Our complimentary assessment identifies MAPs that fit your specific customer journey, data architecture, and team—not just analyst favorites.