Recent news, articles and insights from the experts.

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Customer Data Platform Implementation|Platform Migration & Implementation|Revenue Operations
Customer Data Platform (CDP) Vendor Comparison Tool

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Brand Strategy|MarTech Optimization|Technology Strategy
How Marketing Technology Supports Your Brand

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Customer lifecycle|Customer Marketing|Journey Mapping|Product Strategy
How to Choose Between AJO, Marketo, and Adobe Campaign

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Campaign Performance|Reporting & Dashboards
KPIs Every Digital Marketer Should Track

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MarTech Optimization|Technology & Data Architecture|Technology Strategy
10 Tell Tale Signs Your Marketing Technology Stack is in Trouble

Blog
Customer lifecycle|Experience Design|Journey Mapping|MarTech Optimization
Breaking Down Technical and Organizational Silos with Adobe Journey Optimizer

Blog
Customer lifecycle|Journey Mapping|MarTech Optimization
New Braze Early Access Features We Love 2023

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Campaign Performance|Journey Mapping|MarTech Optimization|Product Strategy
6 Ways Adobe Journey Optimizer Can Save Your Organization Time and Money