Analytics Ecosystem

The Importance of Data Fluidity

Data is the lifeblood of organizational success in ...

Data Strategy & Design

Best Email Subscription Practices

Following best practices for email sign-ups starts before you’ve even sent your first message. When you’re building an audience with a ...

Data Strategy & Design

Three Steps to Make Your Company Data Literate

Following best practices for email sign-ups starts before you’ve even sent your first message. When you’re building an audience with a ...

Data Strategy & Design

How to Get More Value from Your Data Analysts

Recent changes to privacy regulations have highlighted that the need for Marketers to continue to encourage their organizations to collect and ...

Data Strategy & Design

Four Principles of Ethical Data Use

Have you ever thought about the data your company collects on any given day? When companies collect a large amount of ...

Data Strategy & Design

Understanding 1st, 2nd, and 3rd-party data for marketing success

The 360-degree view of a customer continues to be the crowning glory for modern marketing organizations and the ...

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