Migrating Marketing Automation Platforms in the Age of AI

by Natsha Ness | Nov 5, 2024 | AI, Data Strategy & Design, Marketing Automation Platforms, MarTech Optimization

Keeping Your Lead Management Flowing: Why Optimization Matters

by Erica Sante | Nov 5, 2024 | Customer lifecycle, Lead Management, MarTech Optimization, Segmentation & Prioritization, Technology Architecture & Design

AI in MarTech: 11 Platforms Transforming Customer Experiences

by Stefana Simmons | Oct 11, 2024 | AI, Digital Transformation Roadmap, MarTech Optimization, Technology Architecture & Design, Uncategorized

[Infographic] Is your Customer Experience (CX) working with you or against you?

by Natsha Ness | Oct 1, 2024 | Competitive Intelligence, Customer Data Platform Implementation, Customer Experiences, Experience Design

CEO Of Shift Paradigm Liz Ross Shares Why Organizations Need to Spend Less on AI Technology and More on Strategy

by Shift Paradigm | Sep 20, 2024 | AI, Shift News, Technology & Data Architecture

Braze Data Platform Unveils a Maturing Vision for Customer Engagement

by Natsha Ness | Aug 28, 2024 | Customer Data Platform Implementation, Customer Marketing, Technology & Data Architecture